The challenge is to visualize the meaning of a word. Using only the letters, graphic elements, using metaphors or be literal(better to not be literal). It is not easy but it is a fun exercise to keep alert with typographic skill sets and to help you design potential logo explorations. The challenge is to get through the alphabet A - Z.
These are some of my favorite calligram explorations below:
![](https://static.wixstatic.com/media/9981a7_3a0f105629034134a1a8c5697c096833~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/9981a7_3a0f105629034134a1a8c5697c096833~mv2.jpg)
![](https://static.wixstatic.com/media/9981a7_e99efb1b42764f67a8ee33b4102455c5~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/9981a7_e99efb1b42764f67a8ee33b4102455c5~mv2.jpg)
![](https://static.wixstatic.com/media/9981a7_05b07f618e824236a2ffd3c2123b85dc~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/9981a7_05b07f618e824236a2ffd3c2123b85dc~mv2.jpg)
![](https://static.wixstatic.com/media/9981a7_efda747fab3941e5b24cdacdc15f4c11~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/9981a7_efda747fab3941e5b24cdacdc15f4c11~mv2.jpg)
![](https://static.wixstatic.com/media/9981a7_58da2c945bbc4bd2a1933c2dbabe0229~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/9981a7_58da2c945bbc4bd2a1933c2dbabe0229~mv2.jpg)
![](https://static.wixstatic.com/media/9981a7_8ff17749f8c74b74aaf5c40f37e9b253~mv2.jpg/v1/fill/w_980,h_980,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/9981a7_8ff17749f8c74b74aaf5c40f37e9b253~mv2.jpg)
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