AGENCY

I worked on the internal brand/marketing team. My day to day at this start up would consist of the master brand bible creation. I would work on marketing materials, physical instore/digital, OHH, packaging solutions, in-store environmental signage, photography style guide and more.

SOLUTION

These guidelines describe the visual and verbal elements that represent Be.
The Cannabis Store corporate identity. This includes our name, logo and
other elements such as color, type and graphics.

Sending a consistent and controlled message of who we are is essential to
presenting a strong, unified image of our company. These guidelines reflect
Be. The Cannabis Store commitment to quality, consitency and style.
The Be. The Cannabis Store brand, including the logo, name, colors and
identifying elements, are valuable company assets.

Each of us is responsible for protecting the company’s interests by
preventing unauthorized or incorrect use of the Be. The Cannabis Store
name and marks.